Sakara Metabolism Reset: Summer Campaign
Creative Strategy | Visual Identity | Social | Video | Print | Digital Design
Thousands of clients have transformed their metabolic health with Sakara’s plant-rich nutrition and targeted supplements. An ignited metabolism turns on all aspects of life—from energy to body confidence. This campaign was designed with a cinematic feel as we tell the story of a woman on Sakara’s Metabolism Reset. Pulling inspiration from a 70’s pool party and film strips, we used rounded corners, inset imagery and grids to showcase the duality of a woman on Sakara priming herself for a summer of play.
Credits
Creative Director: Lianna Tarantin
Production: Erin Cauley
Copywriter: Hilary Reid & Tessa Kauppila
Primed For Play
Turn on your metabolism. Turn up your wild. Press play on summer.
The team brought “Primed For Play” to life with playful, sun-kissed, joyful creative featuring our best-selling Metabolism Reset and models turning up their wild under the summer sun.